Today's Digital filmmaker requires production value and mobility, so we've created several efficient, portable and affordable production packages you can drive away with. Whether you are producing a documentary, music video, independent film or online content, we've got what you're looking for at an unbeatable price. The Viral Van® contains an essential mix of Tungsten, HMI and Kino Flo lights, along with a large selection of stands, flags, fabrics and grip equipment.


Chromatte is a fabric designed specifically for use as a background for chroma key production. 

Unlike conventional chroma key fabrics that are usually blue or green in colour, in ambient light Chromatte is grey to the eye. The fabric contains millions of tiny glass beads that act as reflectors: when any light - such as the directional light from Reflecmedia's lens-mounted LiteRing - hits the fabric, it is returned on the same path back into the camera's lens. This retro-reflectice process means the camera 'sees' the apparently grey fabric as a perfectly even blue or green background.

Insurance – Information and Application

William F. White International and Front Row Insurance are pleased to offer you the Short Shoot Program. This plan is designed to cover your rented equipment (including the vehicle which is specific to this plan) up to a period of 14 consecutive days. Please click on the Front Row Logo below for more information or to speak with an insurance representative.


Vancouver: Corey Lambert
Calgary: Greg Jeffs
Edmonton: Greg Jeffs
Regina: Craig Aftanas
Winnipeg:Craig Aftanas
Toronto: Steve Morrisson
Halifax: Matt Lynds


Vancouver: (604) 868-1554
Calgary: (403) 860-4598
Edmonton: (403) 860-4598
Regina: (204) 774-7903
Winnipeg: (204) 774-7903
Toronto: (416) 809-4011
Halifax: (902) 221-5982


Subscribe to White Noise!

Sign up for our bi-monthly newsletter White Noise for our latest news on productions, events and equipment!

* Required